Kevin Deane
Sr Manager, Customer Strategy and Marketing Analytics @Mattress Firm
Signup · Get unlimited contacts
WORK HISTORY
Sr Manager, Customer Strategy and Marketing Analytics @Mattress Firm
Support, mentor and manage the marketing analytics and reporting team -Ensure accurate, timely, and efficient reporting and input of data related to all core business functions -Stand up and utilize our new marketech like CDP and more to unlock untapped potential in reporting and targeting while driving cross-channel strategy to find and activate targeted audiences for specific campaigns and optimizing performance using our CDP -Analyze performance and overall impact on business/ROI of our CRM and email programs and campaigns and specific initiatives-Support partnerships across digital media, promotions, CRM, and BI -Reporting and ad hoc requests for C-Suite
EDUCATION
Northeastern University
Master of Science - MS, Business Analytics
University of Missouri-Columbia
Bachelor of Journalism
SKILLS
ABOUT KEVIN DEANE
Award-winning strategic digital leader who cuts his teeth developing analytical, content,…
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.