Kevin Bretcher

About Kevin Bretcher

In February 2026, as a member of the executive leadership team, helped lead CertaSite, a private equity-backed platform of The Riverside Company, through a successful exit to APi Group.As CRO, led enterprise-wide growth strategy across Sales, Marketing, and Operations to drive scalable revenue expansion, margin improvement, and platform readiness for exit. Operated in a disciplined private equity environment with a focus on board governance, capital efficiency, execution rigor, and long-term enterprise value creation.Partnered closely with executive leadership and private equity stakeholders to align go-to-market strategy with EBITDA performance, forecasting discipline, and strategic positioning in advance of transaction.Core Leadership Focus:• Enterprise value creation in PE-backed environments• Full-funnel GTM strategy and revenue architecture• Revenue growth aligned with EBITDA expansion• Organizational design and leadership development• Operational alignment between bookings, backlog, and delivery capacity• Exit readiness and strategic value positioning8x President’s Club Sales Leader & RepresentativeDemonstrated sustained top-tier performance across multiple organizations and economic cycles:2019 – Stericycle – President’s Club (Top 1%) – Ranked #1 Company-Wide2018 – Stericycle – President’s Club (Top 1%) – Ranked #1 Company-Wide2017 – Stericycle – President’s Club (Top 1%) – Ranked #1 Company-Wide2016 – Stericycle – President’s Club (Top 1%) – Ranked #1 Company-Wide2015 – Cintas / Shred-it (Merger) – President’s Club (Top 5%)2014 – Cintas / Shred-it (Merger) – President’s Club (Top 5%)2013 – Cintas – Diamond Club (Top 5%)2012 – Cintas – Diamond Club (Top 5%) – Rookie of the Year (#1 Company-Wide)

Experience

1. Chief Revenue Officer (CRO)

   CertaSite

   Jan 2023 — Present · Indianapolis, IN, US

   Oversee all revenue-generating processes at CertaSite, ensuring alignment across marketing, sales, and customer success. • Develop and implement strategies to enhance pricing and revenue operations, driving organizational growth. • Foster collaboration among cross-functional teams to optimize revenue streams and improve customer satisfaction.

Education

• Miami University

  Bachelor of Science in Business, Marketing

  2005 — 2009

Skills

• Communication
• Negotiation
• Closing Deals
• Exceeding Quotas
• Persuasive Presentation Skills
• Sales Prospecting
• Cold Calling
• Customer Retention
• Deal Closure
• Advertising
• Salesforce.com
• Selling
• Customer Satisfaction
• Sales
• Sales Operations
• Sales Presentations
• Sales Process
• Sales Management
• Account Management
• Direct Sales
• Leadership
• Management
• New Business Development
• Team Building
• Marketing
• B2b
• Strategic Planning
• Training
• Customer Service
• Outside Sales
• Hiring
• Business Development