Kevin Bisking

About Kevin Bisking

I’ve been gainfully employed for 20+ years at NI (formerly National Instruments), a high-tech B2B company based in Austin, TX. During this time period, I\'ve changed roles numerous times and have expanded both my leadership and business skills. I\'m currently a Global Account Manager responsible for delivering significant business and financial impact at one of NI\'s largest accounts.Prior to this role, I was a Senior Manager of Strategic Development where I managed the sales enablement strategies for the solution-selling portion of the Americas business unit. Before this sales roles, I was in the marketing organization and was responsible for managing the NI global customer advisory board program focused on capturing market and customer feedback from director-level customers from NI’s most strategic accounts. Additionally, I have managed the marketing strategy for NI’s largest business segment. My responsibilities included strategic planning/execution as well as budgeting and prioritization for all media, including web, advertising, events, PR, and direct mail. Under my leadership, we grew business segment revenue double digits Y-O-Y. This was accomplished in part by launching 20+ products/platforms to proven success.Specialties: high-level selling, sales enablement, product management, product marketing, online and offline branding, search optimization, customer retention, lead generation, and online event management.

Experience

1. Sales Director Ni Test & Measurement Division at Emerson

   NI (National Instruments)

   Jan 2024 — Present · Austin, TX, US

   I manage a team of high performing account managers in the semiconductor industry.

Education

• The University of Texas at Austin

  BS, Electrical Engineering

  1995 — 1999