Ketan Purohit

Director of Products – Enterprise AI & FinTech | AI Platforms | LLM Strategy | Enterprise SaaS | Global Scale

Role
Director at Visa
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Ketan Purohit

AI Product Leader with 18 years of experience building enterprise-grade platforms across FinTech, SaaS, Telecom, and Digital Experience ecosystems. Proven track record of defining AI product vision, scaling applied LLM systems, and leading cross-functional organizations to deliver measurable business outcomes. Deep expertise in architecting and commercializing LLM-driven platforms including agentic workflows, RAG systems, conversational AI, and AI-powered developer tooling. Strong technical foundation combined with executive-level product strategy, governance, and monetization. Operate at the intersection of AI innovation, enterprise scale, regulatory compliance, and revenue growth.

Experience

  1. Director

    Visa

    Jun 2024 — Present · Bengaluru, IN

    Own AI product strategy and execution for enterprise-grade AI platforms leveraging transactional intelligence and large language models.Defined multi-year AI product vision aligned to Visa’s growth strategy and platform modernization goals.Built and led cross-functional AI squads across Engineering, Data Science, UX, Compliance, and GTM.Established AI governance frameworks covering model risk management, explainability, bias mitigation, and fintech regulatory guardrails.Aligned OKRs to measurable business impact: accuracy >95%, latency 8, accelerated time-to-market.Automated UX Rendering Agent (Agentic AI Platform)Enterprise AI system converting Figma designs and contextual inputs into production-ready UI code.Owned product strategy, roadmap, and prioritization using RICE and MoSCoW frameworks.Architected LLM pipelines for UI code synthesis using prompt engineering, RAG, evaluation loops, and feedback telemetry.Reduced UX-to-engineering cycle time and improved frontend velocity.Positioned platform as a developer productivity multiplier across internal product teams.Conversational AI – FinTechConversational AI product leveraging Visa’s transactional data for hyper-personalized financial guidance.Defined market opportunity, value proposition, and MVP strategy.Led user research, journey mapping, and KPI modeling tied to engagement, retention, and financial behavior shifts.Implemented experimentation frameworks including A/B testing, cohort analytics, and telemetry dashboards.Delivered personalized insights, savings recommendations, and automated financial actions.Designed model selection strategy across foundation models and domain-specific tuning.Led vendor evaluations and AI infrastructure decisions balancing cost, performance, and compliance.Built evaluation frameworks with continuous monitoring and observability.Accelerated prototyping cycles using AI-native tools (Replit, Cursor, no-code UI prototyping) to reduce iteration time.

Education

  • Indian School of Business

    Leadership with AI

  • Duke University

    Product Management

    2020 — 2021

  • Visvesvaraya Technological University

    BE, InformationScience

    2003 — 2007

Skills

  • Performance Testing
  • Sdlc
  • User Stories
  • Xpath
  • Business Presentation
  • Oracle
  • Selenium
  • Requirements Analysis
  • Regression Testing
  • Project Planning
  • Agile Methodologies
  • Business Process Analysis
  • Project Delivery
  • Thought Leadership
  • Project Plan
  • Java
  • Requirement Elicitation
  • Data-Driven Decision Making
  • Testng
  • Use Case
  • User Acceptance Testing
  • Client Interfacing Skills
  • Windows
  • Eclipse
  • Gap Analysis
  • Sql
  • Webdriver
  • Xml
  • Agile Testing
  • Integration
  • Manual Testing
  • Junit
  • Test Automation
  • Web Services
  • Subversion
  • Project Governance
  • Software Quality Assurance
  • Business Process Re-Engineering
  • Testing
  • Log4j

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Ketan Purohit — Director at Visa in Bengaluru, KA, IN | Unifers