Ketaki Haldipurkar
Lead Product Designer
- Role
- Product Designer Iii at Intuit
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Ketaki Haldipurkar
Most products don’t fail because teams can’t ship features. They fail because users don’t…
Experience
Product Designer Iii
Mar 2025 — Present · Mountain View, CA, US
Led UX efforts for the employee experience - Growth and innovation team, driving strategicimprovements for Intuit’s internal portal used by 10K+ employees- Conducted competitive analysis, identifying 4 key opportunity areas that informed roadmapprioritization- Developed a behavioral science framework to guide product decisions and designexperiments, enhancing employee engagement and decision-making- Designed a scalable notification strategy that streamlined communication, reducing noiseand increasing task completion rates by an estimated 30%.
Education
Fergusson College
Certificate Course in Photography, Photography
2002 — 2003
Stanford University
UI/UX Design for AI Products , AI
Abhinav Kala Mahavidyalaya
Bachelor's Degree, Graphic Design
Indian Institute of Technology, Bombay
Masters in Design (M.Des), Film and animation/ Visual Communication
University of California, Santa Cruz
Web and Interactive Media Design - Certificate Program, UI/UX Design
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