Kerry Anne Hoffman

About Kerry Anne Hoffman

MBA with a concentration in marketing; B.S. Management • 30+ years advertising and…

Experience

1. Co-founder Publisher

   Semiconductor Digest

   Mar 2019 — Present · Andover, MA, US

   A Gold Flag Media brand, — Semiconductor Digest, is a business-to-business publication focused on the dynamic semiconductor manufacturing industry. Semiconductor Digest includes a website, a magazine, which is published 8 times a year, a daily e-newsletter and 6 topical e-newsletters in addition to videos, blogs, technology papers, webcasts and events.Semiconductor Digest delivers content through a mix of news, contributed articles and staff-written articles to a worldwide audience of engineers and executives in the semiconductor manufacturing industry. We are dedicated to providing information about the design, manufacturing, packaging and testing of semiconductors and other types of electronic devices, including MEMs, LEDs, displays, power electronics, optoelectronics/photonics, biomedical devices, solar cells, thin film batteries and flexible electronics. The focus is on the unique requirements of each of these devices in terms of the design tools, process equipment and materials, and test equipment.

Education

• Bentley University

  B.S.

• Rivier University

  MBA

Skills

• Online Marketing
• Strategic Planning
• B2b
• Direct Marketing
• Advertising Sales
• Social Media Marketing
• Trade Shows
• Web Analytics
• Integrated Marketing
• Online Sales
• Digital Media
• Selling
• Creative Direction
• Newsletters
• Online Advertising
• Public Relations
• Consultative Selling
• Direct Mail
• Sales Process
• Sales Operations
• B2b Marketing
• Sem
• Event Planning
• New Business Development
• Google Analytics
• Media Planning
• Digital Strategy
• Social Media
• Marketing Communications
• Product Marketing
• SEO
• Crm
• Digital Marketing
• Marketing Strategy
• Salesforce.com
• Media Buying
• Copywriting
• Advertising
• Website Development
• Mobile Marketing