Kerry McCarthy

About Kerry McCarthy

A conceptual and innovative executive leader with extensive expertise in sales and business development. Adept at overseeing all facets of daily operations, driving revenue growth through strategic management of product and service portfolios aligned with client needs and objectives. Proven track record of delivering incremental revenue opportunities, optimizing workflows, enhancing internal controls, and improving profitability. Skilled at forging strong partnerships with client stakeholders, ensuring business retention, and identifying cross-category sales prospects through proactive communication and transparency.

Experience

1. Vice President North American Sales, Home Entertainment

   Sony Pictures Entertainment

   Sep 2019 — Present · Los Angeles, CA, US

   Spearhead team that distributes Sony, Disney, and Crunchyroll physical home entertainment products in the U.S. and Canada. • Achieved 120% of FY25 budget targets in a declining category (adjusted for slate shifts and box office shortfalls) through cross-functional collaboration, innovative omnichannel promotions, and leveraging new Disney and Crunchyroll brands.• Led the realignment of Sony’s domestic home entertainment physical media sales team in Q1 2024 and integrated the Canadian sales group in Q3, forming a consolidated North American sales unit. Adjusted the team in Q3 2025 to meet the evolving needs of the category.• Oversaw the successful onboarding of Walt Disney (20th Century, Searchlight) and Crunchyroll physical media distribution in 2024—aligning solicitation processes, managing product returns and price protections, and establishing clear and consistent communication with Disney and Crunchyroll planning and marketing teams. • Building on the excitement of anime and Demon Slayer’s historic theatrical success, we secured the Walmart Seasonal Endcap for a Crunchyroll-branded AniMay promotion planned for Q2 2026.• Negotiated the FY26 Amazon–Disney vendor agreement, activating and accelerating catalog performance to outpace the market by 40 percent.• Established a strategic partnership with Disney Consumer Products, providing visibility into retail initiatives, aligning with their promotional calendar to build complementary programs, and expanding home entertainment integration beyond the Movies department.• Work closely with Disney Consumer Products at Amazon, amplifying home entertainment’s messaging through all relevant brand stores and Entertainment and Character events. As well as, including Disney consumer products in home entertainment promotions.

Education

• University of Dayton

  Bachelor of Business Administration (BBA), Marketing

Skills

• Retail
• Strategic Partnerships
• Social Media Marketing
• Consumer Products
• Event Management
• Digital Strategy
• Advertising
• Business Development
• Digital Marketing
• Brand Management
• Marketing Strategy
• Entertainment
• Marketing
• Integrated Marketing
• New Media
• Film
• Digital Media
• Promotions
• Pricing
• Television
• E-Commerce
• Sales Management
• Management
• Executive Management
• Video
• Account Management
• Sales
• Product Marketing
• Mobile Marketing