Kerry Hendry

Kerry Hendry

Vice President, Director of Media Strategy, Ketchum

Role
Vice President, Director of Media Strategy, Ketchum at Ketchum
Location
New York, NY, US
LinkedIn followers
500 followers

About Kerry Hendry

Communications Executive with more than 20 years experience in developing dynamic PR campaigns setting storytelling in motion and delivering agenda-setting media coverage for global corporations. As an award-winning media expert, I specialize in the development of actionable media strategies and thrive on the challenge of helping brands tell their stories to important stakeholders. I manage media teams and advise some of the world\'s most recognizable brands on thought leadership, executive visibility, brand awareness and creating tent pole moments and activations that drive business results.

Experience

  1. Vice President, Director of Media Strategy, Ketchum

    Ketchum

    Jan 2016 — Present

    Lead and manage media teams on advising Fortune 500 and private companies on thought leadership, executive visibility, brand awareness and sports and entertainment activations that drive business results through top tier media placements. • Conduct high-level media strategy and outreach for major sports and entertainment campaigns on behalf of major global clients to secure placements in top tier media and high profile speaking opportunities.• Secure client interviews and agenda-setting stories on major news platforms, and place C-Suite executives in exclusive speaking opportunities at high-profile venues.• Highlights of devoted client service includes: 3M, Tyson Foods, Kikkoman, American Airlines, P&G, Lilly, ESPN, IBM and more.

Education

  • The University of Georgia

    Journalism, Publications Management, Newspapers, Minor in Business

    1990 — 2004

Skills

  • Marketing
  • Message Development
  • Public Relations
  • Internal Communications
  • Media Relations
  • C-Level Communications
  • Communication Training
  • Strategic Communications
  • Entertainment
  • Sports
  • Press Releases
  • Editing
  • Integrated Marketing
  • Reputation Management
  • Blogging
  • Brand Management
  • Strategic Media Relations
  • Media Skills Training
  • Journalism
  • Branded Content
  • Crisis Communications
  • Publicity
  • Public Affairs
  • Storytelling
  • Social Media
  • Sports Marketing
  • High Profile Events
  • Corporate Communications

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