Kerri Senno Kennedy

About Kerri Senno Kennedy

Started, scaled and maintained a successful team of 30 Global Communications and Knowledge Management professionals.Created custom onboarding, training and immersive career development to promote career growth and pathing. Communications Strategy: Provide counsel and execute complex communication strategies in accordance with C-Suite and VP level executives managing business priorities. Knowledge management: Maintain robust content strategy including information architecture, taxonomy and following the Knowledge Centered Service (KCS) principles. Improved digital adoption and engagement with internal Knowledge Base, and external Help Center for client education. Cross functional collaboration with UX, Legal, Accessibility, Training, DI & B, product, engineering etc.Highlights: Utilizing Metrics and DataDecision Making Problem SolvingPersuasive CommunicationsManaging a remote team across US, CA, JP, DE, FR and IE. 96% retention rate of team members since 2016.Skills: Leadership, product communications, employee communications, executive communications, incident and change management, knowledge management, information architecture and taxonomy, executive presence, presentations, decision making

Experience

1. Communications Director

   HealthPlanOne

   Sep 2024 — Present · Trumbull, CT, US

   Developed and executed comprehensive communication strategies through channel management - tailoring content and delivery methods to boost readership and impact across internal and external platforms.Served as executive communication partner, collaborating directly with C-suite leaders to craft and deliver high-impact messaging that aligns with organizational vision.Directed broad corporate messaging initiatives, including planning and managing large-scale communications for all-hands meetings and major organizational updates.Built and launched hands-on content projects, such as new intranet platforms and company-wide newsletters, to enhance information access and employee engagement.Provided consultation and partnership to senior leadership on crisis communications, brand reputation management, and strategic communication approaches.Quantified outcomes by tracking engagement metrics and using analytics to refine communication strategies for continuous improvement.Positioned as a trusted advisor and strategist, delivering actionable solutions for complex communication challenges at the enterprise level.Fostered a culture of transparency and alignment by delivering clear, consistent messaging during periods of change or organizational transformation.

Education

• Providence College

  Bachelor of Arts, English

Skills

• Digital Media
• Account Management
• Email Marketing
• Social Networking
• Online Advertising
• Salesforce.com
• Facebook
• Search Engine Marketing (Sem)
• Social Media Marketing
• Pay Per Click (Ppc)
• Customer Relationship Management (Crm)
• Advertising
• Sem
• Google Analytics
• Training
• Blogging
• Lead Generation
• Search Engine Optimization (SEO)
• Social Media
• Digital Marketing
• Marketing
• Management
• SEO
• Ppc
• Web Analytics
• Crm
• Analytics