Kerri Longo

About Kerri Longo

Kerri Longo is Assistant Vice President and Senior Brand Experience Consultant at FM, where she helps shape strategic brand experiences that deepen client relationships. With more than 20 years of gained expertise in the insurance industry, Kerri is currently leading the development of client-facing experiences for the upcoming FM Science and Technology Center, Americas, set to open in 2026. She is recognized for her ability to lead cross-functional teams, drive strategic planning, and deliver impactful results.

Experience

1. Assistant Vice President, Sr Brand Experience Consultant

   FM

   Oct 2024 — Present · Johnston, RI, US

   Leads client engagement strategy and activities, including delivery of experiences, along with managing all associated day-to-day activity, projects and developments. Leads the design, implementation and update of physical client experiences designed to engage clients, prospects, brokers and partners in the FM story in collaboration with internal teams and external vendors. Experience centers include components such as a visitor center, SimZone laboratories and research laboratories. Identifies current and future operations experience needs. Employs latest principles and practices to achieve measurable results through delivery of objectives-based and account-based experiences.Works to understand business and corporate objectives to design and deliver in-person engagements that enable client acquisition, retention and risk improvement. Utilizes brand ambassadors and operations personnel where appropriate to support and deliver engagements.Manages the recruitment, training and maintenance of a qualified selection of brand ambassadors and subject matter experts to deliver brand experiences. Responsible for selection, coaching and development of those personnel in delivery styles, approach, technology and outcomes.

Education

• University of Rhode Island - College of Business

  Bachelor of Science (BS), Business Administration

Skills

• Customer Service
• Training
• Windows
• Microsoft Excel
• Powerpoint
• Insurance
• Project Management
• Public Speaking
• Microsoft Word
• Microsoft Crm
• Outlook