Kerri Cavanaugh
Senior Client Analyst @Basis
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WORK HISTORY
Senior Client Analyst @Basis
Denver, CO, US
EDUCATION
The George Washington University School of Business
Digital Marketing Certificate, Digital Marketing
University of Lausanne - UNIL
Sports Psychology
The University of Texas at Austin
Bachelor of Arts - BA, American Studies Honors
ABOUT KERRI CAVANAUGH
The best thing about my job is that the learning never stops. I spend every day learning about new techniques in SEO and digital marketing, new ideas for connecting with customers, and new things about the company and its people. As a Marketing Analyst, I ask questions that allow me to dig into data and turn my findings into knowledge that supports action and strategically drives growth.Before I switched to marketing, I was a Partnerships & Events Coordinator in the Mid-Atlantic region. As a Virginia native, I was thrilled to make my way back to the east coast and begin my career with an organization that (still) means so much to me. During COVID, my job was redesigned and more marketing responsibilities were integrated into the role. The marketing tasks soon became my favorite things to work on, and when I moved back to Texas, I decided to shift careers and pursue marketing full time. It has proven to be a great decision and I am excited to see what I will learn next.
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