Josh Kern
Senior Content and Communications Manager @Livingston International
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WORK HISTORY
Senior Content and Communications Manager @Livingston International
Toronto, ON, CA
Partner with cross-functional teams and business units to plan, manage, and execute communications projects that meet short- and long-term business needs- Develop demand generation content, including email campaigns, website content, high-value assets, to support business development and brand initiatives- Develop marketing and sales collateral, including product and sales sheets, explainers, and how-to guides, empowering sales teams to have more meaningful engagements with prospects- Review, edit, and approve content from across the business, ensuring accuracy, brand consistency, and alignment with organizational positioning
EDUCATION
Sheridan College
Diploma, Print Journalism
SKILLS
ABOUT JOSH KERN
Experienced B2B marketer who helps companies big and small develop and execute client-centric, pipeline-focused content strategies that build awareness and engagement, drive traffic, generate leads and fuel revenue growth.I’ve managed marketing teams and collaborated with marketers, sales teams, external resources and executives to ensure projects are on track and meeting their objectives.I work hard and I love to collaborate, and I take pride in what I do and joy in seeing those around me succeed. Expertise:Content marketing strategy Content creation & copywritingB2B pipeline marketingLead and demand generation SEO (Ahrefs, SEMrush, Screaming Frog)SEM (AdWords, LinkedIn)Social media marketing (Hootsuite)Client/account management Sales enablementCRM (Salesforce, HubSpot)Marketing Automation (Pardot, HubSpot)CMS (WordPress)Microsoft OfficeAdobe Creative SuiteClients: Henry\'s CameraYellow Pages CanadaFreshBooksPeller EstatesHospital for Sick ChildrendaVinci RetailAppvineMonerisFarber FinancialLivingston InternationalC.S.T. Consultants Inc. Rethink Solutions Inc.Locker Room Doctor
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