Keri Vetter

About Keri Vetter

Strategic, data-driven marketing leader passionate about building lasting customer relationships and accelerating brand growth. I specialize in loyalty, retention and relationship marketing that drives profits, expands market share and shapes customer experiences.Industry & Client Experience: Technology: Samsung, AWS Automotive: Toyota, Lexus, Ford, Lincoln, Ford of Canada Financial Services: Toyota Financial Services, Lexus Financial Services, Frandsen Bank🦺 Safety & Industrial: 3M Healthcare: 3M SaaS: LogMeIn, Xactly Cybersecurity: Symantec, LifeLock Oil & Gas: Boomerang Tube Agriculture: Loveland Agriculture Sports: US Pond Hockey Championship Industrial Manufacturing: Fraisa USAWhat I Bring: Strategic decision-making rooted in real data Innovative campaign development + execution🤝 Relationship marketing that turns customers into advocates Cross-functional leadership with a hands-on, collaborative style A passion for translating ideas into measurable growthI believe lasting impact comes from three things: data, empathy and bold ideas. Whether launching new initiatives, optimizing loyalty programs or reimagining customer journeys, I lead with curiosity, creativity and a commitment to continuous learning.When I’m not mapping customer journeys or brainstorming new brand activations, you’ll find me traveling, searching for the best new restaurants or rewatching Friends for the hundredth time.(Could I be any more enthusiastic about great marketing?) Let’s connect! I\'m always happy to exchange ideas, insights and inspiration.

Experience

1. Vice President, Integrated Marketing

   Highwire

   Nov 2025 — Present

Education

• Western Governors University

  Master of Business Administration - MBA

• Texas State University

  National Student Exchange Studying Advertising and Photography

• University of Winchester

  Study Abroad Program Studying Communication and Media Studies

• University of Wisconsin-Eau Claire

  Bachelor of Arts (BA), Dual major in Advertising and Photography

Skills

• Time Management
• Corporate Communications
• Public Speaking
• Advertising
• Adobe Creative Suite
• Customer Service
• Marketing Communications
• Facebook
• Event Planning
• Customer Relations
• Project Management
• Communication
• Event Management
• Creative Problem Solving
• New Business Development
• Creative Strategy
• Social Media
• Business Development
• Online Marketing
• Team Leadership
• Self Motivated
• Marketing Strategy
• Salesforce.com
• Social Media Marketing
• Prioritizing Tasks
• Social Networking
• Great Communication Skills
• Account Management
• Photography
• Microsoft Office
• Sales
• Email Marketing