Keri Sanders

About Keri Sanders

I\'m a digital media content creator with a love of all things lifestyle and a passion for products. I take pride in utilizing my experience in entertaining, design and travel to enhance readers’ lives in a way that is practical, achievable and affordable. Whether that means offering my best tips for packing a carry-on bag, demonstrating the proper way to fold a fitted sheet or providing my audience with the best products for a good night’s sleep, I strive to continually impact readers’ daily lives in a positive and actionable way.

Experience

1. Editor, Digital Branded Content

   Warner Bros. Discovery

   Jul 2018 — Present · Knoxville, TN, US

   Quickly responding to ad sales marketing requests for proposals, ideating all editorial offerings for digital sponsors• Producing and overseeing sponsored site content, fact checking and editing sponsored video language and writing social copy for sponsored videos and sweepstakes• Creating high-traffic sponsored and evergreen shoppable site content, including gift guides and product reviews, utilizing SEO best practices and trend forecasting | Nominated for Skimlinks’ 2022 Commerce Awards for Publishers (CAPs) • Ghost writing sponsored social copy for HGTV on-air talent, including Christina Hall and Jasmine Roth• Conceptualizing social video ideas and acting as talent, both live and pre-recorded, for HGTV’s social channels

Education

• The University of Tennessee

  Bachelor of Science - BS, Journalism and Electronic Media | Minor in Business Administration

  2008 — 2012