Ken Flynn
Marketing Consultant @Swell Partners
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WORK HISTORY
Marketing Consultant @Swell Partners
Currently contracted with the American Express US SME (Small and Medium Enterprise) Growth Marketing teamLead the development and oversee execution of marketing strategies designed to nurture business accounts, generate new business leads, and fuel existing customer engagement with our Tele Strategic Expansion teams.
EDUCATION
New York University - Leonard N. Stern School of Business
Master of Business Administration - MBA
Rutgers, The State University of New Jersey-New Brunswick
Bachelor of Science - BS
ABOUT KEN FLYNN
Dynamic marketing executive with over 25 years of experience driving customer engagement, loyalty, and retention for leading organizations like Comcast NBCUniversal, HSBC, and American Express. I specialize in developing innovative omnichannel marketing strategies, customer segmentation, and loyalty programs that enhance CLV (customer lifetime value), reduce churn, and boost revenue growth. At Comcast, I most recently led the Xfinity Rewards program, growing enrollment to 9M customers and achieving 28M lifetime redemptions while reducing churn by 113 bps. Previously, I led customer development and base management strategies that increased NPS, drove product upsell, and optimized multi-channel campaigns. My expertise spans CRM, data-driven analytics, cross-selling, and strategic planning, consistently delivering measurable results in complex, matrixed environments.#CustomerEngagement #LoyaltyPrograms #OmnichannelMarketing #CustomerRetention #DataDriven #BaseManagement
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