Kennedy Voxe
Senior Digital Strategist for Public Interest Initiatives and Advocacy Campaigns 🏳️🌈
- Role
- Senior Digital Strategist at Burness
- Location
- Washington, WA, US
- LinkedIn followers
- 500 followers
About Kennedy Voxe
I bring an entrepreneurial mindset and a decade of experience leading integrated digital strategies that blend storytelling with data analysis. After building brand identities and digital departments at marketing agencies, I shifted towards advocacy work—where I’ve helped campaigns and organizations elevate their message through paid media, audience insights, and strategic social campaign planning. I’m passionate about leading teams, building efficient systems, and staying at the forefront of how digital communications can shape public perception and drive meaningful engagement.Skilled in paid media strategy, ad campaign management, performance analytics, audience targeting, ad operations, cross-team collaboration, thought leadership, and client engagement.
Experience
Senior Digital Strategist
Jun 2023 — Present · Washington, DC, US
Brought paid media work in-house and expanded it to $1.5M+ in annual ad spend across social media, YouTube, Reddit, programmatic display and audio, digital OOH, and more traditional advertising channels.• Produced campaigns for clients that averaged 2–3x the industry benchmark for engagement and click-through rates.• Directed campaign planning, testing, optimization, and cross-functional collaboration to align client goals and delivery.• Developed insights-driven reporting frameworks and QA processes to ensure performance and consistency across accounts.• Led social listening and digital research to inform messaging strategies and media planning.• Managed a digital coordinator and mentored junior team members across departments, serving as an in-house expert on paid media and analytics trends for the broader agency.
Education
St. Petersburg State University (St. Petersburg, Russia)
Russian Studies
2014 — 2014
Middle Tennessee State University (MTSU)
B.S. Digital Media, Digital Communication and Media/Multimedia
2013 — 2015
Skills
- Digital Media
- Digital Marketing
- Public Relations
- Online Advertising
- Strategy
- Leadership
- Email Marketing
- Project Management
- Billing Process
- Branding
- Billing Systems
- Digital Video
- Marketing Communications
- Adobe Creative Suite
- Event Planning
- Social Media Marketing
- Digital Media Services
- Social Media
- Social Networking
- Google Adwords
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.