Kendra Bergin

About Kendra Bergin

I am a strategic marketing leader focused on helping organizations translate complex capabilities into clear market positioning, executive-level narratives, and measurable business growth.With over 16 years of experience across enterprise technology and professional services, I specialize in aligning marketing strategy to business priorities, strengthening executive engagement, and building insight-led campaigns that elevate brand relevance and accelerate pipeline. My work bridges business strategy and execution, ensuring marketing serves not just as a support function, but as a driver of market influence and competitive advantage.I have led enterprise marketing initiatives at KPMG, ZS, Gartner, and Baker Tilly, partnering closely with senior leadership, sales, and technical teams to clarify positioning, shape go-to-market strategy, and strengthen relationships with executive buyers. I am particularly energized by building and scaling marketing functions, creating alignment across stakeholders, and helping organizations communicate their value with clarity and authority.I am known for bringing structure to ambiguity, elevating strategic narrative, and building marketing engines that drive long-term growth.

Experience

1. Marketing Director

   SAIC

   Jun 2025 — Present

   Leads growth-focused marketing by translating customer and mission challenges into insight-driven narratives that articulate technical capabilities and market differentiation.Designs and executes multi-channel, theme-based campaigns aligned to enterprise priorities that drive awareness, consideration, and pipeline contribution for priority solutions. Partners closely with sales and business leaders to influence senior decision-makers, strengthen client relationships, and directly support revenue growth across key accounts and strategic pursuits.

Education

• West Virginia University

  Master of Business Administration (M.B.A.), Integrated Marketing & Communication Area of Emphasis

• Ohio Wesleyan University

  Bachelor of Arts, Economics Management

Skills

• Css
• Oracle
• Research
• Wordpress
• Webex
• Social Media Marketing
• Marketing Communications
• Graphic Design
• Dreamweaver
• Illustrator
• Leadership
• Citrix
• Customer Service
• Silverpop
• Indesign
• Bloomberg Terminal
• Market Research
• Lightroom
• Google Analytics
• Photoshop
• Microsoft Office
• Event Planning
• Social Media
• Hoovers
• Advertising
• Data Analysis
• Website Development
• Mailchimp
• Finance
• Management
• Salesforce.com
• Microsoft Word
• Marketing
• Public Relations
• Sharepoint Designer
• Time Management
• Strategic Planning
• SEO
• Eloqua
• Marketing Strategy