Kendall Rabeneck
Corporate Strategy Implementation | Marketing | Industry Practices
- Role
- Senior National Marketing Specialist, Industry Practice at Marsh McLennan Agency
- Location
- Providence, RI, US
- LinkedIn followers
- 500 followers
About Kendall Rabeneck
What is going on in your industry? By using curiosity, marketing highlights how companies can solve problems and increase value to customers. Every industry and company faces different issues. At Marsh McLennan Agency, I promote why we are the premier partner for US businesses because of our industry knowledge. On LinkedIn, I share industry insights, especially about the agribusiness, automotive, construction, education, and transportation industries.In addition to work, I am attending Boston University to earn my MBA and develop as a business leader. My concentration is strategy, including business development, corporate strategy, and organizational management.
Experience
Senior National Marketing Specialist, Industry Practice
Sep 2022 — Present
As a National Marketing Specialist at Marsh McLennan Agency, I work with industry teams to develop and manage the national marketing strategy for our industry services, capabilities, and solutions. While I work on our broad industry initiatives, I provide additional focus to our Automotive, Agribusiness, Education, and Transportation and Trucking Industry Practices. I focus on omnichannel marketing, which means I target potential clients through various channels to deliver an enriching customer journey. These channels can include associations, digital journeys, thought leadership, and traditional advertising. As a national strategist, I also focus on helping my regional colleagues to meet their industry goals and win business.
Education
Questrom School of Business, Boston University
Master's degree
2022 — 2025
University of Louisville
Bachelor of Science (B.S.)
2012 — 2016
Skills
- Public Relations
- Video Production
- Videography
- Communication
- Constant Contact
- Social Media Marketing
- Microsoft Excel
- Microsolf Outlook
- Strategic Communications
- Infographics
- Leadership
- Time Management
- Backgrounders
- Social Media
- Video Editing
- Hootsuite
- Press Releases
- Photography
- Advertising
- Microsoft Publisher
- Customer Service
- Blogging
- Strategic Planning
- Fact Sheets
- Mass Email Marketing
- Feature Writing
- Microsoft Office
- Marketing
- Event Planning
- Microsoft Word
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