Kendall Crocker

Fractional Startup COO | Former VC and Startup Executive

Role
Advisor at Rentmigo
Location
San Francisco, CA, US
LinkedIn followers
500 followers
Finance & AccountingView LinkedIn profile

About Kendall Crocker

Early-stage companies partner with me to punch above their weight in fundraising and execution. By working directly with founding teams, I lead GTM strategy, partnerships, and cross-functional execution—owning everything from $50M raises to international expansions and operational scaling. This hands-on approach is backed by 15+ years as a multi-stage startup operator and former VC partner scaling B2B and consumer-facing companies from seed through Series C- Core Competencies -Strategic Operations: Orchestrating cross-functional teams (Product, Eng, Marketing) to drive alignment and high-velocity execution.Executive Partnership: Serving as a trusted advisor to senior leaders, managing executive communications, and distilling complex data into narrative-driven recommendations.Scale & Transformation: Leading organizational change, from Series C fundraising and scaling to navigating matrixed, global environments.Tech Strategy: Deep interest and experience in the GTM implications of technical innovation- Professional Highlights -Founder: Built and scaled a fractional COO advisory business from the ground up, owning end-to-end GTM strategy including market positioning, service design, pricing, branding, business development, and contract negotiation with startup founders and investors.VP of Operations & CoS: Scaled a fintech startup through a 2x headcount expansion; co-led Series C to secure $50M and synchronized global execution across multiple departments.Venture Capital: Led end-to-end execution for Seed - Series B investments across the US and Europe and as a board member in 3 countries worked directly with founders on annual planning, fundraising, and GTM strategy.Strategy Consulting: Spent 8 years framing and solving high-level strategic questions for global organizations across North America, Europe, and Asia.Outside of the office, I am a certified mindfulness instructor, a competitive duathlete, and an angel investor focused on health and wellness (Hanni, Aplos, Chiyo, Hey Jane).

Experience

  1. Advisor

    Rentmigo

    Oct 2025 — Present · London, GB

Education

  • Columbia Business School

    MBA

    2015

  • Indiana University - Kelley School of Business

    BS Honors, Finance; Minor Economics

Skills

  • Start-Ups
  • Data Analysis
  • Leadership
  • Consulting
  • Lean Startup
  • Management Consulting
  • Business Process Improvement
  • Organizational Design
  • Business Analysis
  • Analytics
  • Business Strategy
  • Entrepreneurship
  • Financial Modeling
  • Program Management
  • Strategy
  • Financial Analysis

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Kendall Crocker — Advisor at Rentmigo in San Francisco, CA, US | Unifers