Kendall McElliott

Experience

1. Director, Global Events

   Microsoft

   Jul 2020 — Present

   Build and lead global events, overseeing the strategy and development of brand events and activations for 3rd party events. Responsible for $20M+ annual budgets. • Create and deliver event experiences that showcase Microsoft\'s brand truths/aspirations and differentiation, convey compelling stories and showcase our solutions through the lens of the customers and partners. • Collaborate with leaders and key business groups (marketing, product, brand, engineering) across the company to align on business impact, event strategy and audience targets to drive outcomes that deliver against key metrics. • Conduct analysis of operations to improve cross-team processes that increase the team’s agility, clarity, and efficacy. Craft new ways to scale both in-person and digitally. • Flexible and agile in current climate to change from physical to virtual events.

Education

• University of Washington

  Master of Business Administration (MBA)

  2015

• Western Washington University

  Business Administration, Marketing

Skills

• Strategy
• Event Planning
• Project Management
• Project Planning
• Event Management
• Leadership
• Sales
• Brand Management
• Marketing
• Marketing Communications
• Budgets
• Cross-Functional Team Leadership
• Business Strategy
• Microsoft Office
• Sales Management
• Program Management
• Team Building
• New Business Development
• Public Speaking
• Marketing Strategy
• Strategic Partnerships
• Training
• Account Management
• Strategic Planning
• Business Planning
• Budgeting
• Email Marketing