Kendall Foreman

Marketing Manager @Washtenaw Community College

Plymouth, MI, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Aug 2023 — Present

Marketing Manager @Washtenaw Community College

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Collaborate with Deans, senior leadership and program heads to strategically market 130+ academic programs, supporting college-wide efforts to boost enrollment and program visibility-Compose high-level content for diverse audiences, including students, faculty, staff and senior leadership, ensuring clarity, discretion and confidentiality in all external and internal communications-Led the successful launch of WCC\'s Adult Learner campaign featuring six alumni, resulting in a multi-platform content rollout including YouTube videos, online and print stories, a targeted printed guide, and increased social media engagement through spotlight features-Produce and distribute a weekly internal newsletter to over current students, consistently achieving an open rate exceeding 50%, well above industry benchmarks for higher education-Craft strategic talking points for the senior leadership team, enhancing message alignment and executive visibility for key campus initiatives and events-Created content for WCC\'s Instagram platform, which resulted in a 29% increase in followers-Initiated and managed a social media ambassador program; recruited and evaluated two student ambassadors, resulting in increased user-generated content across WCC\'s social platforms-Hosted a series of training sessions for more than 70 faculty and staff members to ensure the proper use of brand guidelines and communication throughout the college-Manage the production of print deliverables to more than households-Developed and launched a readmit student survey, generating 1,165 responses from former students and providing valuable insights to inform re-engagement strategies-Hire, train, and manage a part-time employee responsible for assisting with social media content creation.

EDUCATION

2016 — 2020

Central Michigan University

Bachelor of Applied Arts , Integrative Public Relations and Communication

N/A

Eastern Michigan University

Master of Science - MS, Integrated Marketing Communications

ABOUT KENDALL FOREMAN

Kendall Foreman, M.S, is an experienced marketing, communications, and public relations professional with a proven ability to adapt and excel across diverse industries. She specializes in developing and executing strategic marketing initiatives, managing various projects, and enhancing brand visibility. With a strong foundation in storytelling and data-driven decision-making, Kendall drives engagement and delivers measurable results. Known for her creative thinking, exceptional communication skills, and leadership, she consistently develops solutions that elevate brands and foster meaningful connections.

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Kendall Foreman — Marketing Manager at Washtenaw Community College in Plymouth, MI, US | Unifers