Kendall Cohoe
Digital Marketing Specialist - Tri Pointe Homes
- Role
- Digital Marketing Specialist at Tri Pointe Homes
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
About Kendall Cohoe
Hi, I’m Kendall Cohoe, a Digital Marketing Specialist passionate about crafting…
Experience
Digital Marketing Specialist
Jun 2025 — Present · Dallas-Fort Worth, TX, US
Collaborate with the Director of Marketing, the home office marketing team, advertising agencies, and third-party vendors to create and manage email campaigns, landing pages, website, and digital content, paid search, display, video, and social media advertising, leveraging the appropriate technical tools and optimizing user experience.Deliver on multiple digital marketing initiatives simultaneouslyAnalyze the performance of online marketing programs, make recommendations and take action to optimize resultsManage project risks, issues/problems, and activity progress to ensure project goals (e.g, deadline, scope, and quality) are achieved.Interact collaboratively with other internal home-building departments to gather input and materials to create digital assets, website, and email content.Work within all online budgets, review budget reports and trends with management and adjust plans accordinglyAssist with troubleshooting technical issues such as XML feeds and errorsEnsure all content adheres to corporate and regulatory compliance standards and secure necessary approvals of content when required.Other duties as assigned.
Education
Texas Tech University
Minor, Public Relations, Advertising, and Applied Communication
Alamo Heights High School
High School Diploma
Texas Tech University
Minor, Media strategy
College of Media & Communication, Texas Tech University
Bachelor of Arts - BA, Advertising
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