Kendall Henderson
Director, Business Services - Rowan EDC
- Role
- Director Business Services at Rowan Edc
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Kendall Henderson
With 15 years of experience in sales and business development, I am passionate about…
Experience
Director Business Services
Jan 2017 — Present · Salisbury, NC, US
In my role as Director of Business Services, I oversee-Customized, private consultations with private-sector leadership to identify strategic initiatives, talent /workforce objectives, and existing industry expansions-Connect the business community to available incentives and grants to aid in their continued growth and success in Rowan County-Develop and implement front-end strategy for national marketing campaigns-Uncover supplier, customer, and vendor networks to create distribution efficiency, streamline operations and cultivate cross-pollination amongst existing industry sectors-Management of relationships within the site selection community and corporate real estate professionals-Direct marketing to companies, site selectors, real-estate professionals, industry press and other audiences, using multimedia, email, direct mail, and personal interaction-Development of customized campaigns, utilizing strategic research, recent economic development news, and customized value added messaging-Engage local businesses and targeted sector companies to identify connected opportunities and supply chain clusters-Management of third-party contracts to identify and qualify company leads-Execution of domestic business development and marketing missions-Development and event management of EDC signature programs, designed to attract prospect interest and garner national recognition-Nurturing and conversion of targeted leads.
Education
University of North Carolina at Wilmington
Bachelor of Arts (BA)
2007 — 2010
Alexander W. Dreyfoos School of the Arts
Vocal
2002 — 2006
Florida State University
Business/Corporate Communications
2006 — 2007
Skills
- Generating Revenue
- Salesforce.com
- Marketing Communications
- Direct Sales
- Social Media
- Strategic Prospecting
- Cold Calling
- Marketing Strategy
- Public Relations
- Business Development
- Digital Marketing
- New Business Development
- Management
- Marketing
- Business-to-Business (B2b)
- Advertising
- Brand Ambassadorship
- Brand Awareness
- Sales
- Social Media Marketing
- Email Marketing
- Direct Mail
- Sales Process
- Lead Generation
- B2b
- Direct Marketing
- Account Management
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