Ken Merforth

Solution Consultant @Seven2one Informationssysteme Gmbh

Karlsruhe, DE

Seven2one Informationssysteme GmbH is a software specialist for data integration and process automation in the energy industry. In my role as a Solution Consultant, I was responsible for the following key tasks: • Led the strategic and commercial positioning of software solutions for energy companies, devised the differentiation from competitors in terms of technology, service portfolio, and unique selling propositions. Playing a key role in the transformation from a custom software provider to a technology platform vendor.• Implemented comprehensive sales strategies through trade fairs, events, campaigns, direct customer engagements and expanding customer networks, while managing the full sales cycle from pitch to quotation to negotiation.• Designed and executed market entry and business development initiatives, created marketing and sales pitch materials, introduced new pricing models, relaunched the website, and shaped communication strategies.• Conducted consulting projects and led client requirements workshops for designing data and business process landscapes and an integration into existing IT environments.• Drove adjacent processes as acting CRM manager and interface to product management for roadmap development based on market feedback.

Karlsruhe Institute of Technology (KIT)

Bachelor of Science (B.Sc.), Industrial Engineering and Management

Karlsruhe Institute of Technology (KIT)

Master of Science (M.Sc.), Industrial Engineering and Management

Universitas Udayana

International Business

Moltke-Gymnasium

German Abitur