Ken Kramer

Fractional GTM Certified Partner, Founder, Advisor, Investor and Board Member

Role
Partner at Gtm Partners
Location
Saratoga Springs, NY, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Ken Kramer

I am a results focused executive with significant expertise in go-to-market strategy creation and execution. Having had success in product management, marketing, partnerships, and sales, has enabled me to bring great products to market, while sometimes creating that market.

Experience

  1. Partner

    Gtm Partners

    Jul 2025 — Present · Saratoga Springs, NY, US

    Ken helps growth-stage and mid-market companies design and execute go-to-market strategies that drive predictable, scalable revenue. As a GTM Certified Fractional CMO, he brings a unique blend of sales, marketing, and operational expertise to align leadership, sharpen positioning, and accelerate execution.His work focuses on:GTM Strategy & Execution – Proven frameworks for growthPositioning & Messaging – Clear narratives that win marketsDemand Generation – Scalable programs to acquire and retain customersRevenue Operations & Analytics – Data-driven systems to maximize ROI

Education

  • Bryant University

    BS, Marketing

    1986 — 1990

  • RPI Lally School of Management

    MBA

    1994 — 1995

Skills

  • Executive Management
  • Solution Selling
  • Crm
  • Market Analysis
  • Strategy
  • Sales Operations
  • Business Development
  • Enterprise Software
  • Leadership
  • Sales Management
  • Business Intelligence
  • Positioning
  • Analytics
  • Lead Generation
  • Channel Partners
  • Sales
  • Product Marketing
  • Program Management
  • Product Management
  • Demand Generation
  • Account Management
  • Management
  • Cross-Functional Team Leadership
  • Marketing Strategy
  • Salesforce.com
  • Sales Enablement
  • Product Launch
  • Strategic Partnerships
  • Customer Engagement
  • Pricing
  • Competitive Analysis
  • Selling
  • Start-Ups
  • Go-to-Market Strategy
  • Sales Process
  • Strategic Alliances
  • Saas

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Ken Kramer — Partner at Gtm Partners in Saratoga Springs, NY, US | Unifers