Ken Chow
Group Director, MIS @Wavemaker
- Role
- Group Director, Client Analytics at WPP Media
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Ken Chow
A seasoned MIS leader with CRM, digital and integrated marketing experience on a variety of industries—Telecom, Logistics, Pharma, Insurance, CPG, B2B. A trustworthy solution-centric partner to clients; an outside of the box problem-solver and product creator to agency teams; and an inspirational mentor to next waves of Marketing & Data Intelligence talents.
Experience
Group Director, Client Analytics
Apr 2024 — Present · NY, US
Education
Baruch College
B.B.A., Marketing Management & Computer Information Systems
1998 — 2001
Skills
- Analytics
- Interactive Marketing
- Online Advertising
- Management
- Strategy
- Business Development
- Digital Marketing
- Web Analytics
- Integrated Marketing
- Digital Strategy
- Market Analysis
- Email Marketing
- Segmentation
- Mobile Marketing
- Database Marketing
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