Ken Barrett

Fall Protection Crane Consultant @Mazzella Lifting

Wake Forest, NC, US

Responsibilities: Served as a sales consultant for a full line of overhead cranes and related equipment, managing Fortune clients accounts across Central and North Florida—including major organizations such as Universal Studios, Disney, Mitsubishi Power, Nucor Steel, NASA, and the U.S. Air Force. Collaborated with estimators, project managers, and engineers to review bid documents, interpret specifications, and deliver accurate, cost-effective solutions. Promoted to a pivotal role in advancing the Fall Protection division by driving process improvements, shaping go-to-market strategies, and supporting operational growth through close collaboration with leadership and technical teams. Applied value-based selling strategies to achieve strong profit margins while fostering inter-division cooperation to create new business opportunities.Played a central role in launching the Fall Protection vertical in 2024 by shaping go-to-market strategies and supporting process development across East Coast and Western regions.Instrumental in expanding the Fall Protection team from 2 to 7 members by providing guidance on operational needs and collaborating with leadership to add specialists, estimators, and project managers.Secured the largest fall protection project in company history, valued at $4.2M in 2024.Consistently achieved among the highest profit margins within the company through ROI-driven, value-based selling strategies.Secured the largest fall protection project in company history, valued at $4.2M in 2024.