Kemal Gasper
Vice President of Community Engagement @VyStar Credit Union
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WORK HISTORY
Vice President of Community Engagement @VyStar Credit Union
Jacksonville, FL, US
Drive community engagement through event sponsorship, volunteer leadership, and brand management initiatives. Build and maintain long-lasting relationships and contracts with key strategic partners. Oversaw and led Annual Good is Everywhere Celebration since 2021, driving cultural awareness. − Led initiative to reach +120 nonprofit locations with media reach of +30M and +1.5K mentions across social media, within 2-week timeframe; created vision for Annual Good is Everywhere Celebration program with guidelines from senior leadership; implemented strategic vision; achieved buy ins from all VyStar lines of business − Oversaw and propelled volunteer program to reach +32K volunteer hours for +400% increase; collaborated with HR to create Community Impact Goal Performance Rating as requirement for all employees; worked across lines of business to support people leaders− Developed and maintained $6M sponsorship budget, ensuring execution across all markets; projected spending across VyStar Pillars of Giving to ensure equitable sponsorships; activated ~600 annual events as result; spearheaded Cybergrants transition, data migration, and training for entire organization− Supported launch of new volunteer program, growing volunteerism by +400% within first year; managed data migration integration with previous platform, SalesForce, terminating contract; solicited RFPs for new vendors
EDUCATION
Strayer University
Bachelor of Business Administration - BBA, Business Administration and Management, General
Strayer University
Master of Public Administration - MPA
SKILLS
ABOUT KEMAL GASPER
Extremely motivated Vice President of Community Engagement with +25 years’ driving multimillion dollar profitability initiatives for large operations, organizations, and financial institutions. Innovative and proactive community engagement leader with excellent interpersonal skills and ability to work independently or collaborative, provide mentorship to executive teams, and manage multiple projects and initiatives to boost brand awareness. Dedicated people leader with strong attention to detail.
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