Kelvin Gee

About Kelvin Gee

Modern Marketing enablement executive with strong experience in demand generation, marketing automation, persona development, digital marketing, content marketing, and social media in the B2B high tech sector.

Experience

1. Principal Analyst, Demand and Account-based Marketing

   Forrester

   Nov 2022 — Present · San Francisco, CA, US

   Deliver client-facing engagements (inquiries) to support client needs and drive further engagement, client retention, and growth.• Develop innovative foundational frameworks and models to illustrate and enable B2B marketing best practices.• Support and influence other demand and account-based marketing strategies analysts in the research development and innovation efforts.• Support the VP, research director, and other analysts in developing and implementing scalable client engagement activities, client retention, and new business development efforts.• Develop and deliver presentation content for key customer events throughout the year.• Provide sales enablement support as required, including account strategies and service positioning.• Participate in consulting engagements as a subject-matter expert as needed.

Education

• University of California, Berkeley

  Bachelor of Science, Business Adminstration

Skills

• Social Media Marketing
• Enterprise Content Management
• Integrated Marketing
• Strategic Partnerships
• Online Advertising
• Social Media
• Advertising
• Analytics
• B2b
• Direct Marketing
• Closed Loop Marketing
• Lead Generation
• Saas
• Enterprise Software
• Marketing Strategy
• Sem
• Eloqua
• Product Launch
• Marketing
• Strategy
• Crm
• Sales
• Management
• New Business Development
• Demand Generation
• Graphic Design
• Marketing Management
• Email Marketing
• Online Marketing
• Leadership
• Digital Marketing
• Marketing Automation
• Go-to-Market Strategy
• Direct Mail
• Sales Process
• Marketing Communications