Kelsey Whitehead
Vice President, Insights & Innovation @Panoplai
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WORK HISTORY
Vice President, Insights & Innovation @Panoplai
New York, NY, US
EDUCATION
Tulane University - A.B. Freeman School of Business
Bachelor of Science in Management, Double Major in Consumer Behavior and Management Consulting
SKILLS
ABOUT KELSEY WHITEHEAD
Hi, I’m Kelsey I’m a research and insights leader with 15 years of experience working at the intersection of data, strategy, and high-growth technology. I help teams move from knowing to doing — turning insight into confident decisions, scalable systems, and measurable business impact.At Panoplai, I supported the company through a critical growth phase, contributing to an insights and product engine that doubled ARR from $1.2M to $2.4M, achieved 170%+ net revenue retention, sustained 75%+ gross margins, and converted 65% of pilots into long-term partnerships — with more than half of new business driven by referrals.Those results didn’t come from more data.They came from activating what teams already knew — faster, more clearly, and with greater confidence.I work with research, insights, strategy, and marketing leaders to extend the value of existing data using AI and digital twins — helping teams pressure-test ideas, clarify direction, and move forward when certainty isn’t available.At the core of my work is curiosity — about people, systems, and how decisions actually get made. I believe the best insights don’t just inform; they create momentum.
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