Kelsey Horton Reed

About Kelsey Horton Reed

I’m an enthusiastic content strategist, podcast producer, and people person. At DJG, I help associations and nonprofits tell powerful stories that engage their communities, grow membership, and drive impact.I manage the award-winning \"Diverse: a SWE podcast\" for the Society of Women Engineers, leading everything from guest coordination and editing to on-site podcast activations, and I help several other associations run their podcasts, develop content strategies that stand out, and cause a stir.My background is diverse: I’ve co-founded a farmers market, managed a coworking space from startup to profitability, grown a branding agency via SEO, wrote a book, and worked in the energy efficiency & sustainability field. Across all of these roles, one theme is constant: I love building a community that connects people to something bigger than themselves.

Experience

1. Manager, Digital Content & Media

   David James Group

   May 2023 — Present · Lombard, IL, US

   I lead content strategy and execution for mission-driven clients, with a focus on the nonprofit and association space. My core work centers on the Society of Women Engineers, where I manage all aspects of their award-winning Diverse: a SWE podcast, including- End-to-end podcast production — from speaker recruitment and scripting to collaborating with sponsors and managing editors- Leading on-site podcast activations at national conferences, including scheduling, scripting, and technical setup- Driving engagement, membership, and revenue through content planning aligned with SWE’s strategic goalsI also manage editorial direction for the All Together blog, collaborating with sponsors, writers, and SWE’s internal teams to ensure the content reflects the organization\'s voice and values.I support additional clients, including the International Association for the Study of Lung Cancer (IASLC), where I help produce their podcast and lead the podcast booth experience at annual conferences.Internally, I contribute to DJG’s own content strategy and assist on media, messaging, copyediting, and publishing initiatives across the agency.

Education

• North Central College

  English; Psychology, and Sociology/Anthropology

• Loyola University Chicago

  B.A., Environmental Studies, Peace Studies

  2008 — 2012

Skills

• Social Media
• Microsoft Office
• Public Speaking
• Environmental Issues
• Sustainability
• Facebook
• Community Outreach
• Microsoft Excel
• Project Management
• Customer Service
• Social Media Marketing
• Powerpoint
• Environmental Awareness
• Microsoft Word
• Community Development
• Urban Agriculture
• Food Systems
• Yoga
• Creative Writing
• Snap
• Hunger
• Food Access