Kelsey Muncy
Lead Marketing Strategist @Humana
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WORK HISTORY
Lead Marketing Strategist @Humana
I serve as a Marketing Strategy Lead on the Pharmacy Marketing Strategy & Insights team. I leverage data, insights, research, and campaign learnings to develop strategies for pharmacy marketing including Trad & Specialty acquisition, retention, and engagement initiatives that ladder up to the Pharmacy business strategy and objectives. I support in the development of the team\'s learning agenda to ensure valuable research, data, and insights are prioritized and leveraged in the development of key strategies and messaging.
EDUCATION
Indiana University Southeast
Master of Business Administration (M.B.A.)
Indiana University Southeast
Bachelor’s Degree, Marketing and Management
SKILLS
ABOUT KELSEY MUNCY
Driven, ambitious marketing professional with a proficiency in developing smart and measurable marketing strategies and a passion for understanding brands, consumer behavior and developing content that resonates with key audiences. Experienced in developing campaigns, communications and increasing brand awareness in various industries on both a regional and national level, including healthcare. Skilled at utilizing data, research, and insights to optimize strategies, creative assets, and customer communications.
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