Kelsey Kauffroath
Fan Data Program Lead @United States Olympic & Paralympic Committee
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WORK HISTORY
Fan Data Program Lead @United States Olympic & Paralympic Committee
EDUCATION
San Diego State University
Bachelor of Arts (B.A.), International Business
Universidad Nebrija
Bachelor of Arts - BA, International Business
SKILLS
ABOUT KELSEY KAUFFROATH
Creative, curious, organized and driven marketer skilled in developing content, email and social strategies to drive brand awareness, traffic, leads and sales. 13+ years of experience producing and managing strategic campaigns and events from ideation through execution with an extraordinary attention to detail. Strong communication, negotiation, and budget-management skills, with the ability to work collaboratively across all levels of an organization.Passions: integrated marketing campaigns | lead generation | loyalty | lifecycle marketing | content marketing | content and creative strategy | event planning | branding | client & vendor relations | social media | art direction | design | copywriting and editing | project managementSpecialties and Skills: • Adobe Suite (Acrobat, InDesign and PhotoShop)• Email Marketing Platforms (Marketo, Pardot, MailChimp)• Figma• Microsoft Suite (Outlook, Word, Excel and PowerPoint)• Social Media• Google Analytics• Technical SEO certified by SEMrush• Various sales and project management software, including Salesforce.com, Trello, Redbooth, Wrike, Asana and Podio• Fluent in conversational Spanish
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