Kelsey Houghton
Lead, Growth & Monetization @Grant Street Group
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WORK HISTORY
Lead, Growth & Monetization @Grant Street Group
EDUCATION
Whitman College
Bachelor of Arts Honors (B.A.), Sociology
The University of Texas at Austin – Center for Professional Education (CPE)
Certificate, Project Management
SKILLS
ABOUT KELSEY HOUGHTON
I’m a product leader and startup executive who thrives at the intersection of innovation and impact. Over the past several years, I’ve built and scaled products in both FinTech and HealthTech, designing intuitive, engaging experiences for users while driving measurable business results.As a founding executive at Finotta, I led product strategy and operations for an embedded digital banking platform that combined behavioral design, personalization, and data-driven insights to deepen user engagement and retention. Our work helped bank customers improve their financial wellness while unlocking new value streams for Financial Institutions. Earlier in my career, I managed the international launch and compliance of digital health products, including the Apple Watch Series 4, helping global technology brands meet medical-grade design and regulatory standards across more than forty countries. That experience taught me how to balance innovation with rigor, a principle I’ve carried into every stage of product leadership.I believe the best products don’t just work; they motivate people, change behaviors, and create lasting value for users and businesses alike. I’m most energized by leading teams through ambiguity, shaping strategy from zero to one, and building cultures where innovation, clarity, and trust thrive.
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