Kelsey Felton
Director of Marketing and Communications @BETAH Associates, Inc.
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WORK HISTORY
Director of Marketing and Communications @BETAH Associates, Inc.
EDUCATION
University of Maryland Eastern Shore
Bachelor’s Degree
American University
Master of Arts (M.A.)
ABOUT KELSEY FELTON
Hey there. I\'m a passionate communications and digital marketing strategist with a diverse skillset (think the Olivia Pope x Olivia Benson of StratComm). For about a decade, I have supported various government and industry clients in communications and digital marketing strategy development, tactical implementation, measurement and evaluation, and more. In my current role as BETAH\'s Director of Marketing and Communications, I develop and execute integrated communication strategies that align with organizational goals, drive stakeholder engagement, and support corporate and client priorities. My key areas of expertise include strategy development, organic and paid social media, email marketing, content creation, stakeholder engagement, and branding. I\'ve led and supported the development of marketing campaigns, proposal decks, strategic and digital communication plans, presentations, infographics, fact sheets, newsletters, press releases and other communications/marketing materials. I love to chat about all things social media, Grey\'s Anatomy, or Law & Order SVU related. And if you\'re reading a good book, I\'d love to hear about it.
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