Kelsey Gast
Content Strategy | Copywriting | SEO
- Role
- Web Copywriter at Splunk
- Location
- Raleigh-Durham-Chapel Hill, NC, US
- LinkedIn followers
- 500 followers
Experience
Web Copywriter
Feb 2025 — Present
Write and edit engaging web content that resonates with users and strengthens Splunk’s brand identity• Collaborate with product marketing to ensure messaging clarity and consistency across product and vertical webpages• Partner with UX and UI teams to enhance user engagement through compelling web pages• Oversee web writing and brand style guidelines to ensure consistent messaging, tone, and grammar• Create and optimize content to improve retrieval and accuracy in large language model (LLM) pipelines• Develop and refine content for integrated marketing initiatives, ensuring a cohesive brand narrative across event materials, digital signage, email, social media, and more
Education
Appalachian State University
Bachelor of Science - BS
2013 — 2017
Designlab
Design101
2018 — 2018
Skills
- Microsoft Excel
- Event Planning
- Teamwork
- Social Media
- Customer Service
- Imovie
- Digital Marketing
- Social Networking
- Microsoft Powerpoint
- Public Speaking
- Time Management
- Leadership
- Microsoft Word
- Advertising
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