Kelly Ridgway

About Kelly Ridgway

With 25+ years of music industry experience, I launched my own independent consultancy in…

Experience

1. VP, Global Marketing

   Results Global

   Oct 2021 — Present

   Working on all things Marketing, Digital and International with CTK\'s roster including Dolly Parton and more.

Education

• University of Birmingham

  BA, English

  1999 — 2002

Skills

• Commercial Productivity – Deliver Pitches to Secure New Artist Signings
• New Media
• Digital Media
• Manage Communities/Blogs
• Represent a Widely Varied Roster From Alternative to Mainstream Pop
• Copywriting
• SEO
• Specialize in Social Media (I.e. Facebook, Twitter, Youtube, Instagram Etc)
• Problem Solving – Adapt with Industry in a Forward Thinking, Logical Way
• Manage Budgets
• Music Industry
• Social Media
• Leadership/Project Management – Manage Campaigns, Large Teams in/Out of House
• Talent Management
• Advertising
• Branding – Build Artist Profile on a Local & Global Platform
• Digitally Focussed – Proven Traffic Success & Fanbase Growth
• Deliver Thorough Marketing Plans, Timelines & Presentations
• Marketing
• Creative, Enthusiastic, Dedicated, Innovative, Self-Starter, Proactive
• Budgets
• Develop Strategic Partnerships
• Drive Sales & Ancillary Revenue, Embrace New Streaming Models
• Computer Literate – Ms Office (Outlook, Word, Excel), Internet, Keynote
• Strong Oral/Written Communication – Lead Meetings, Ba in English
• Marketing Communications
• Product Management
• Deliver Progressive Online Ad Formats
• Digital Marketing
• Team Building – Strong Motivational Skills, Empower Teams to Deliver
• Marketing Management
• Email Marketing
• Analytical – Consumer Behavior, Trend Aware & Utilise Digital Analytic Tools
• Work Collaboratively with Management & Artists