Kelly Papp

About Kelly Papp

I’ve spent nearly 20 years building a career in marketing, communications, and training & …

Experience

1. Creative Copywriter

   Wecreate Media

   Apr 2021 — Present · Valparaiso, IN, US

   Create compelling, unique content for various marketing materials, adhering to brand tone• Build innovative campaigns from concept through final delivery in collaboration with account, strategy, and creative teams• Analyze data to refine strategies based on key findings• Lead projects by collaborating with creative and strategy teams to execute visions• Revise copy based on feedback and ensure all deliverables are accurate and factually correct• Develop and maintain consistent brand voice and messaging for clients• Produce SEO-friendly content optimized for conversion and execute results-driven social media strategies• Create social media content calendars and on-brand captions/digital ad copy• Maintain unified brand voice across multiple social media channels• Scriptwriting for audio and broadcast, ensuring engaging and effective communication• Utilize AI tools to enhance content creation and optimize marketing strategies

Education

• Drake University

  BSBA, Marketing

  2002 — 2006

Skills

• Powerpoint
• Microsoft Excel
• Survey Design
• Time Management
• Leadership
• Copy Editing
• Marketing
• Strategic Planning
• Social Media
• Intrapersonal Skills
• Editing
• Analysis
• Microsoft Word
• Web Content Management
• Team Leadership
• Access
• Html
• Web Content Writing
• Staff Development
• Corporate Communications
• Adobe Creative Suite
• Outlook
• Peer Development
• Microsoft Office
• Customer Service
• Marketing Communications
• Healthcare
• Team Building
• Internal Communications
• Compass
• Content Management
• Sharepoint
• Training
• Adobe Photoshop
• Stellant
• Process Improvement
• Project Management
• Web Design
• Program Management
• Peer Education