Michelle Kelly
Brand Strategy | Integrated Marketing | Lifecycle Marketing | Content Strategy | Partnerships
- Role
- Yoga Instructor at Yoga Alliance
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Michelle Kelly
Senior Marketing Leader with over a decade of experience driving brand growth through integrated marketing, data-informed strategy, and high-impact content. I specialize in transforming insights into compelling storytelling that strengthens brand equity, accelerates customer acquisition, and builds loyal communities.I’ve led campaigns end-to-end across digital, retail, and experiential channels, partnering closely with cross-functional teams to deliver impactful business results. My approach blends creativity, strategic thinking, and a deep understanding of audience psychology to create marketing that resonates and converts.Curious, collaborative, and trend-aware, I thrive in environments where innovation meets execution. Whether shaping multi-channel brand narratives, optimizing performance through analytics, or designing experiences that bring brands to life, I’m energized by opportunities to lead scalable, meaningful impact.Proud Graduate of Virginia Tech’s Pamplin College of Business m••••••••@gmail.com
Experience
Yoga Instructor
Dec 2021 — Present
Private, corporate, group yoga and meditation classes.For rates and availability please email me at m••••••••@gmail.com200-Hour Registered Yoga Teacher through Yoga Alliance via Fierce Grace Hot Yoga
Education
Fierce Grace Hot Yoga
Yoga Alliance Registered Yoga Teacher 200, Yoga Teacher Training/Yoga Therapy
2021 — 2021
Virginia Polytechnic Institute and State University
Bachelor of Science (B.S.), Marketing Management
2008 — 2012
Università della Svizzera italiana (USI)
Minor, International Business
2011 — 2011
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