Kelly H.
Digital Marketing Analytics & Communications Measurement
- Role
- Director, Integrated Intelligence at Real Chemistry
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
About Kelly H.
Hi! I\'m Kelly and I\'m Marketing Insights and Analytics professional with extensive experience supporting a diverse portfolio of consumer, B2B, and health care (OTC and pharma) clients to successfully meet and exceed internal and external strategic communications goals (paid, earned, social, owned). My specialties include social media performance analyses, earned media analyses, social listening, strategic brand guidance, strategic organic and paid social media program development and execution, media relations, web analytics, competitive market research and risk assessment, influencer research and identification, and audience segmentation and profiling. I have experience in the following industry tools: Facebook Insights and Ads Manager, Twitter Insights and Ads Manager, LinkedIn Insights and Campaign Manager, Brandwatch, Sysomos, Meltwater, Buzzsumo, SEMRush, Linkdex, Google Analytics, Adobe Analytics, Tableau, Domo, Google Data Studio, Spredfast, Sprout Social, Cision, Factiva, comScore, and Simmons.
Experience
Director, Integrated Intelligence
Apr 2026 — Present · San Diego, CA, US
Education
Bentley University
Bachelor of Science - BS, Information Design and Corporate Communications
General Assembly
Data Analytics
2018 — 2018
Shanghai University of Finance and Economics
Business, Chinese
Skills
- Mac Os X
- Market Research
- Factiva
- Vocus
- Ms Office Suite
- Pitches
- Html5
- Adobe Acrobat
- Constant Contact
- Adobe Dreamweaver
- Media Lists
- Social Media
- Chinese
- Spanish
- Cision
- Press Releases
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