Kelly Kukla

Sr. Manager - Web Marketing Strategy and UX/UI Design

Role: Sr Manager - Web Marketing and Ux Ui Design at Motorola Solutions
Location: Chicago, IL, US
LinkedIn followers: 500 followers

About Kelly Kukla

Senior web marketing strategy and operations manager responsible for leading the global digital marketing web and UI/UX design teams. Creator of best-in-class digital experiences implementing data-driven content best practices prioritizing conversion, lead generation, SEO ranking, innovation and brand equity.

Experience

Sr Manager - Web Marketing and Ux Ui Design
Motorola Solutions
May 2021 — Present · Chicago, IL, US
Led a team of web marketers and UX/UI designers responsible for content, design, conversion and optimization in pivoting key brand messaging on over 100 web pages to focus on \"Solving for Safer” as part of a global brand narrative transformation Led marketing content, design and IT teams in the research and implementation of 17 new global contact us pages in 11 languages resulting in a 30% increase in customer conversion Project managed the design, creation, content migration and launch of Motorola Solutions Newsroom resulting in significant SEO ranking improvements and a 20% increase in site traffic Championed adding an A/B testing tool to the web/marketing tech stack resulting in implementation of an “always on” A/B test program led by my team Owned the website strategy and digital scorecard in alignment with marketing, graphic design, product, sales and IT Early adopter of AI in content creation with experience using Chat GPT and Google Gemini in content creation and optimization

Education

Northern Illinois University
Bachelor's degree, English Language and Literature, General
Northern Illinois University
BA, English

Skills

User Acceptance Testing
Training Material
Scrum
Business Communications
Training
Testing
Platform Design
System Testing
Project Management
Business Requirements
Large Scale Change Management
Technology Change Management
Business Analysis
Analytics
Troubleshooting
Communications Planning
Requirements Analysis
Regression Testing
Agile Project Management
Employee Training
Change Management
Requirements Gathering
Writing
Unit Testing
Functional Requirements
System Requirements
Analytical Skills
Management

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