Kelly Jordan
- Role
- Chief Marketing Officer at Enova International
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
Experience
Chief Marketing Officer
Sep 2021 — Present
Part of the Executive Team, leading the marketing and studios function for Enova’s (ENVA) family of brands serving non prime small businesses and consumers in the US and Brazilian markets. The marketing function consists of 50 person team responsible for delivering originations growth from new and existing customers through a robust, multi-channel, data driven, direct to customer marketing mix.
Education
Indiana University - Kelley School of Business
BS, Accounting/Finance
Emory University - Goizueta Business School
MBA, Marketing
Skills
- Leadership
- Segmentation
- Pricing
- E-Commerce
- Multi-Channel Marketing
- Loyalty Programs
- Digital Marketing
- Strategic Planning
- Marketing
- Marketing Strategy
- Vendor Management
- Strategy Development
- Marketing Budget Management
- Analytics
- Product Launch
- Market Planning
- Pricing Strategy
- Customer Relationship Management (Crm)
- Customer Retention
- Product Management
- Crm
- Customer Experience
- Cross-Functional Team Leadership
- Strategy
- Product Development
- Competitive Analysis
- Management
- Analytique
- Customer Acquisition
- Direct Marketing
- Online Marketing
- Product Marketing
- Business Str
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