Kelly J. Brock
Senior Marketing Executive | Strategic Initiatives | Market & Competitor Analysis | Data-Driven Insights | Product Leadership | Customer Experience | Global Revenue Growth | Board Member
- Role
- Vice President Americas Region Marketing at UPS
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Kelly J. Brock
As a senior marketing executive, change agent, and strategic growth leader, I bring a reputation of success and expertise in planning and executing high-impact initiatives and driving exceptional outcomes at the highest levels of global business. I excel at leveraging consumer, competitor, and market research to maximize customer retention and accelerate revenue growth, driving innovation to build best in class products and business capabilities, and applying hands-on experience working and living abroad to ensure commercial success across diverse geographies and cultures.Combining deep cross-functional experience with a rich international perspective, I work effectively at every level of the enterprise, coordinating diverse groups of stakeholders and leading change to help companies compete and win in highly competitive global markets.SKILLS, COMPETENCIES & EXPERTISEExecutive Marketing Leadership, Vision, Strategy & Execution, Product Management, Customer Segmentation, Integrated Campaigns, Revenue & Margin Growth, Customer Experience, Go-To-Market Planning, Customer Research & Studies, Market & Competitor Analysis, Data-Driven Insights, Value Propositions, E-commerce Operations, P&L Responsibility, Budget Management, International Operations, Cross-Functional Teams, Logistics & Supply Chain, Large-Scale Project Management, Process Optimization, Trade Show Execution, Speaking & Presentations, Board ServiceMARKETING SOFTWARE EXPERTISE* Microsoft Power BI - Data Analysis* Tableau - Data Visualization* Think-Cell - PowerPoint Charting
Experience
Vice President Americas Region Marketing
Sep 2024 — Present · Atlanta, GA, US
Chief Marketing Officer (CMO) of the Americas Region business unit. Direct all aspects of digital marketing, including right to win, value proposition, and customer experience. • Collaborate with Sales and Finance to reach monthly and quarterly financial targets. • Built the three-year Americas Region growth strategy, including the launch of Sales and Marketing initiatives that increased revenue by 9% and intra-regional product sales by $45M.
Education
Georgia Institute of Technology
Bachelor of Science (BS)
Georgia State University
Master of Business Administration (MBA)
Georgia Institute of Technology
Bachelor's degree
Skills
- Team Leadership
- Business Process Improvement
- Business Planning
- Strategy
- E-Commerce
- Advertising
- International Sales
- Logistics
- Segmentation
- Public Relations
- Pricing
- Integrated Marketing
- Pricing Strategy
- Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Marketing
- Leadership
- Strategic Planning
- Competitive Analysis
- Product Management
- Crm
- Product Marketing
- Logistics Management
- Transportation
- Revenue Analysis
- Process Improvement
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