Kelly J. Brock

Senior Marketing Executive | Strategic Initiatives | Market & Competitor Analysis | Data-Driven Insights | Product Leadership | Customer Experience | Global Revenue Growth | Board Member

Role
Vice President Americas Region Marketing at UPS
Location
Atlanta, GA, US
LinkedIn followers
500 followers

About Kelly J. Brock

As a senior marketing executive, change agent, and strategic growth leader, I bring a reputation of success and expertise in planning and executing high-impact initiatives and driving exceptional outcomes at the highest levels of global business. I excel at leveraging consumer, competitor, and market research to maximize customer retention and accelerate revenue growth, driving innovation to build best in class products and business capabilities, and applying hands-on experience working and living abroad to ensure commercial success across diverse geographies and cultures.Combining deep cross-functional experience with a rich international perspective, I work effectively at every level of the enterprise, coordinating diverse groups of stakeholders and leading change to help companies compete and win in highly competitive global markets.SKILLS, COMPETENCIES & EXPERTISEExecutive Marketing Leadership, Vision, Strategy & Execution, Product Management, Customer Segmentation, Integrated Campaigns, Revenue & Margin Growth, Customer Experience, Go-To-Market Planning, Customer Research & Studies, Market & Competitor Analysis, Data-Driven Insights, Value Propositions, E-commerce Operations, P&L Responsibility, Budget Management, International Operations, Cross-Functional Teams, Logistics & Supply Chain, Large-Scale Project Management, Process Optimization, Trade Show Execution, Speaking & Presentations, Board ServiceMARKETING SOFTWARE EXPERTISE* Microsoft Power BI - Data Analysis* Tableau - Data Visualization* Think-Cell - PowerPoint Charting

Experience

  1. Vice President Americas Region Marketing

    UPS

    Sep 2024 — Present · Atlanta, GA, US

    Chief Marketing Officer (CMO) of the Americas Region business unit. Direct all aspects of digital marketing, including right to win, value proposition, and customer experience. • Collaborate with Sales and Finance to reach monthly and quarterly financial targets. • Built the three-year Americas Region growth strategy, including the launch of Sales and Marketing initiatives that increased revenue by 9% and intra-regional product sales by $45M.

Education

  • Georgia Institute of Technology

    Bachelor of Science (BS)

  • Georgia State University

    Master of Business Administration (MBA)

  • Georgia Institute of Technology

    Bachelor's degree

Skills

  • Team Leadership
  • Business Process Improvement
  • Business Planning
  • Strategy
  • E-Commerce
  • Advertising
  • International Sales
  • Logistics
  • Segmentation
  • Public Relations
  • Pricing
  • Integrated Marketing
  • Pricing Strategy
  • Management
  • Cross-Functional Team Leadership
  • Marketing Strategy
  • Marketing
  • Leadership
  • Strategic Planning
  • Competitive Analysis
  • Product Management
  • Crm
  • Product Marketing
  • Logistics Management
  • Transportation
  • Revenue Analysis
  • Process Improvement

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Kelly J. Brock — Vice President Americas Region Marketing at UPS in Atlanta, GA, US | Unifers