Kelly Dillow
Digital Marketing Analyst | Bridging UX/UI Design, Strategy & Analytics to Drive Impactful Digital Experiences
- Role
- Digital Marketing Analyst at APG&E
- Location
- Cleveland, OH, US
- LinkedIn followers
- 500 followers
About Kelly Dillow
Hi there! I’m Kelly Dillow, a versatile Digital Marketing Analyst at APG & E, where I…
Experience
Digital Marketing Analyst
Sep 2025 — Present
Build and manage SEO-optimized, mobile-responsive website pages and landing pages in HubSpot CMS, ensuring alignment with brand messaging and campaign goals.Design and improve user-centered digital experiences by creating wireframes, prototypes, and UI components that drive engagement and conversions.Develop and execute content marketing and graphic design assets (banners, social media creatives, email templates, infographics) to support integrated campaigns and brand initiatives.Track and analyze website traffic, campaign performance, and user behavior using Google Analytics, HubSpot reporting, and BI tools to deliver actionable insights.Collaborate cross-functionally with IT developers, marketers, and stakeholders to maintain and enhance website structure, usability, and performance.Use data-driven insights to recommend and implement optimizations across digital channels, increasing efficiency and measurable business impact.
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