Kelly Santos
REI
- Role
- Senior Operations Specialist at REI
- Location
- Tampa, FL, US
- LinkedIn followers
- 500 followers
About Kelly Santos
Demonstrated collaborative influencer and strategic brand leader with extensive experience in merchandising / design and product development for brick & mortar, eCommerce and catalog. Deep expertise in specialty men’s and women’s apparel / accessories market. Focus on meeting customer needs.Provide strategic and creative direction for growth, aligning cross functional partners to priorities. Expertise in- Trend Maximization, New Product Development and Balanced Assortments- Identification and Execution of New Product Opportunities - Customer-Focused Assortment Strategies- Business Process Reengineering- Operating Infrastructure / Efficiency - Organizational Design / Restructuring- Team Development
Experience
Senior Operations Specialist
Jul 2022 — Present · Tampa, FL, US
Education
University of Maryland
Bachelor of Arts (BA), English Literature
University of Richmond
Bachelor of Arts (BA), English Literature
Skills
- Apparel
- Store Management
- Team Leadership
- Fashion Design
- Retail
- Visual Merchandising
- Collaboration
- Brand Management
- Marketing Strategy
- Brand Development
- Analytics
- Sales
- Wholesale
- Assortment
- Merchandise Planning
- Time Management
- Luxury Goods
- Accessories
- Recruiting
- Strategic Thinking
- Pricing
- Inventory Management
- Women's
- Product Development
- Multi-Channel Retail
- Textiles
- Fashion
- Sourcing
- Specialty Vertical Retailing
- Retail Sales
- Mens
- Creative Direction
- Trend Analysis
- Profit
- P&L Management
- Footwear
- Trend Forecasting
- Leadership
- Forecasting
- Global Sourcing
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