Kelly A. Meyers

WORK HISTORY

EDUCATION

SKILLS

ABOUT KELLY A. MEYERS

I\'m a creative strategist, content marketer, and business leader with global experience in marketing, social media, branded content, mobile products, and digital media. I\'m driven by a passion for understanding the evolving consumer culture and a fascination with how technology and new communication channels can help make emotional and functional connections with brands and services- Over seven years of experience as a strategist and content marketer in the digital and social landscape- Experience with brands in retail, consumer goods, food & beverage, fashion, and beauty- Responsible for overseeing multiple major brands while managing a team operating over 25 social media accounts on behalf of clients with multiple strategies and objectives- Strong problem-solving and critical-thinking skills allowing me to apply my passion for audience insights and business challenges into actionable, on-budget, and impactful digital and social content strategies- In-depth experience in working with third party vendors, partners, agencies, and media companies to develop integrated 360 campaigns and evergreen strategies for different brand needs- Entrepreneurial-spirit and passion for consumer insights and the use of digital data to find new opportunities- Experience in using social listening to develop new product innovations and make strategic pricing promotion decisions that fulfill untapped audience demand- An organized and solution-driven methodology has enabled me to define and implement successful plans and processes that meet a variety of restrictions and needs of different brands, budgets, and teams- Passionate about sharing thought leadership and trendscape of digital audiences with internal and external communities- Enthusiastic and experienced in running brand workshops across disciplines, speaking at conferences, and participating in expert panel discussions for various companies and organizations.