Kelly Morrison

About Kelly Morrison

Fifth-generation Southern Californian Kelly has spent her career combining strategy and creativity to make a meaningful impact on several international architectural firms in the Los Angeles area. Through new commissions and industry accolades, she has helped firms achieve tremendous growth in the region. A board member of The L.A. Forum for Architecture and Urban Design, an independent nonprofit that engages architects, artists, designers, urban thinkers, and the public in critical discourse about the role of design in our city.An experienced design professional with a B.S. in Advertising and a focus on creative thinking from The University of Texas at Austin, Kelly is a member of the American Institute of Graphic Arts (AIGA), the Society for Marketing Professional Services (SMPS), The Huntington Library, L.A. Arboretum, and Los Angeles Conservancy. Passionate about sustainable and resilient strategies, she is keenly interested in creating a better, more just world through design and making a positive impact for all—users, clients, communities, and the planet.Kelly cut her teeth on alternative delivery competitions and has been actively involved in winning projects with major institutions, including the UC and CSU systems, Los Angeles County, and Sharp HealthCare. As a graphic designer, marketer, business developer, and strategist, she has firsthand experience across the breadth of AEC storytelling. Her roles have ranged from pursuit coordination to environmental graphics to interview coaching to strategic planning and back again. Tenacious with a deep knowledge of the Southern California market, she’s earned the trust of the region’s top designers, architects, contractors, and developers. Her tailored approach focuses on reflecting a client\'s identity and aspirations throughout the pursuit process to communicate the care and craft the design team will take in the project itself.

Experience

1. Director of Marketing

   HMC Architects

   Jun 2020 — Present

   Leads marketing, strategy, and engagement strategies firm-wide. HMC Architects\' has been making a positive impact in our communities for over 80 years. With a focus on clients that provide education, health, and community-centric space - we design for good.

Education

• The University of Texas at Austin

  Bachelor of Science (BS), Advertising

  2003 — 2007

• Otis College of Art and Design

  Certificate Program, Digital Media Arts

  2010 — 2012