Kelly McCone
Associate Product Manager @Shockwave Medical
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WORK HISTORY
Associate Product Manager @Shockwave Medical
Manage existing product portfolio and develop and execute comprehensive global & US strategies including-product positioning, and clinical and economic value proposition -marketing campaigns, messages and collateral -sales and physician education programs -product demand forecasts and analysis of business performance against objectives; formulating new approaches and strategies as needed -customer engagement priorities including conferences/tradeshows -Champion product commercialization activities across multiple internal and external groups by collaborating with and influencing operations, regulatory, clinical, quality, sales, sales training, medical affairs, and other key stakeholders -Lead discussions with key opinion leaders in the field and market research efforts to understand and define future growth opportunities -Support new product launches and execute commercialization plans across the business
EDUCATION
San Diego State University
Bachelor's degree, International Business with a focus on Spanish & Western Europe
Universidad Nebrija
International Business
San Diego State University
Minor, Marketing
University of Florida
Master of Arts - MA, Mass Communications - Public Relations & Communications Management
ABOUT KELLY MCCONE
Medical devices product marketer with a Master\'s degree in Communications Management/Public Relations. Current work focused on product marketing, sales communications development, market research and promotional strategy. Past experiences working with social media and digital marketing, as well as a demonstrated history of executing B2C and B2B campaigns, PR activations and strategic brand partnerships. Fluent in Spanish, passionate about travel, and photography. My top five strengths from StrengthFinders include arranger, positivity, responsibility, input and learner. Skilled in GRIN, Hootsuite, and Social Media platforms. SEO and Google Analytics certified.
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