Kelly Lawson
Senior Account Manager, Trade @LEDVANCE
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WORK HISTORY
Senior Account Manager, Trade @LEDVANCE
CA
The LEDVANCE brand describes the ethos of our company. We want to define the role of light in the digital age and in people’s connected daily lives. Our promise is reflected in the company name – our objective is to advance light. LEDVANCE can draw on a 100-year heritage as it looks to the future, reinforcing its position as a leading manufacturer of lamps and luminaires.In the USA and Canada, the well-known and established brand SYLVANIA is used across all product categories.• Territory manager for Northern Alberta and Northern BC• Servicing 21 Lighting and Electrical Distributors in the territory to maximize Sylvania penetration into their stocked items and special projects• Leading several lighting retrofit projects working with Engineering firms, electrical distributors, contractors, school boards, and property management firms• Controlled a book of business with over $5.4M in annual revenues and exceeded targets by 16% in the first year• Delivering ongoing product information sessions as new products and technology is released
EDUCATION
University of Alberta
Bachelor's degree
Northern Alberta Institute of Technology
Business Administration Diploma
SKILLS
ABOUT KELLY LAWSON
A highly knowledgeable and respected performance-focused Senior Sales Consultant who consistently demonstrates the ability to lead sales resources through sales opportunities from all cycles from the introduction to close. Successful sales and business education, track record of 19 years of hands-on experience in sales, marketing, leadership, strategic planning, training and development, teambuilding, and negotiations. Proven ability to successfully analyze an organization\'s business needs and create a solutions team to help them succeed in their business.
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