Kelly Heismeyer
Manager, Regional Marketing @IXL Learning
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WORK HISTORY
Manager, Regional Marketing @IXL Learning
Oversee field marketing strategy, from setting goals and priorities to driving tactical execution. Lead the development of national and field marketing programs that are proactive, timely, targeted, and aligned with sales goals and revenue targets. Maintain deep knowledge of each sales territory, including trends, target customers, decision-making processes, and product positioning. Manage a team of four Regional Marketing Associates.
EDUCATION
New York University
Professional Certificate, Digital Publishing
Rowan University
B.A., Communication Studies, Interpersonal and Organizational
SKILLS
ABOUT KELLY HEISMEYER
Field marketing leader with 15+ years of experience in education and technology, driven by a passion for creating impactful marketing programs that help meet and exceed sales goals.As Manager of Field Marketing at IXL Learning, I lead our field marketing and ABM strategies across the US and international markets. My team and I work closely with sales and product teams to craft national and regional marketing campaigns that are proactive, timely, and focused on meeting our customers’ needs.
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